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Who is the creator of Microsoft office? Study Guides. Trending Questions. What's the most outdated thing you still use today? Is it better to take a shower in the morning or at night? Is it illegal to destroy other people's mail? Which part of the cell unwinds to become chromosomes? It should be written in present and not in future tense, it should be summarized with a powerful phrase, it should describe the best outcome, it should evoke emotions, and it should assist to build a picture in the mind of the people.
The company deals with software that enables and eases the work of organizations. Thus, the client would like to use products from an industrial giant like Microsoft Corporation. The vision statement should be flexible and it should have a provision for organizational change. This is due to the changing business dynamics and the need to integrate change in operations Rothaermel, It only talks of a computer in every desk and in every place that will be running on Microsoft software.
However, the vision of Microsoft Corporation does not stimulate organizational change. This is dangerous as firms that do not work towards changing their model of operation such as Nokia can face problems when there is change in the industry and it sticks to the old way of doing things. The vision statement assists in bridging the gap between the present and the future of a firm. Secondly, the vision statement is a source of inspiration as it offers hope for the future of the firm.
Thirdly, it provides a criterion for decision making for the administration of a firm. These objectives are similar to the points included in the vision statement, and reflect strategic coherence in the organization, as observable in the generic competitive strategy and intensive growth strategies of Microsoft Corporation.
For example, such empowerment can take the form of speedy data processing in offices and enhanced information access in homes. However, the corporate mission statement puts more emphasis on the practical benefit of achieving more. Instead of selling software products to individual customers only, the company also sells its products to organizations.
For example, the company aims to provide products that assist customers toward the achievement of their full potential, which is specified in the third component of the corporate vision. However, the corporate mission does not clearly define the business in terms of its nature or what it does.
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